The Niseko Promotion Board, the official marketing and sales organisation representing Niseko, is excited to announce that Niseko will be hosting a Cow Parade in summer 2015.
The CowParade is the largest public art event in the world and has been held in 79 countries and tourist destinations since 1999.
“We are extremely excited to be a part of this exciting global event,” said Greg Hough NPB Director of Marketing. “We have no doubt that the Cow Parade Niseko will increase the Niseko brand profile and generate significant exposure for the resort, our sponsors and the entire Niseko community”.
In addition to the art, the event also includes a strong charity element with proceeds of a Cow auction being donated to 2 notable kids charities.
The Cow Parade Niseko will be held from 15 June to 15 October 2015 and details of the event and sponsorship opportunities will be made available shortly. “We look forward to a highly successful event that will no doubt have long lasting benefits to the entire Niseko community and provide a great platform to showcase our amazing Niseko summer”.